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  • Basic Predictive Models for Farm Forecasting
    by Momentum on May 31, 2019 at 3:53 pm

    Artificial intelligence (AI) is reshaping the agriculture industry. Farmers are using AI to optimize production and reduce chemical usage, amongst many other things. These advancements are critical as the world stares down an impending food shortage. By 2050, the world needs to produce 70 percent more food due to population growth and climate change. T […]

  • How to Improve Your Farm Inventory and Management: A Planning Guide
    by Momentum on May 31, 2019 at 3:31 pm

    If you’re one of the 2.1 million farm owners we have in the country then you’ve probably noticed that managing a farm isn’t as easy as it seems. Today, successful farmers have to be managers, accountants, and scientists; while also performing excellently at field activities. Besides that, they need to ensure there’s proper inventory management. […]

  • Recasting the Print Catalog for Today’s Consumer
    by Momentum on May 29, 2019 at 7:23 pm

    Catalog Marketing for Today’s Consumer Think catalogs are a thing of the past? Not so fast. When we think “marketing” in 2019, many of us think of one word: digital. That’s not for nothing, as it dominates in today’s marketing landscape. However, we’re seeing more and more brands embracing print advertising once again, after abandoning […]

  • This Marketing Plan Just Got Personal: Personalization in Print
    by Momentum on May 29, 2019 at 7:12 pm

    Personalized Marketing in Print Over half of your customers are more likely to do business with you when you use personalized marketing. This tactic is gaining in popularity and can even be integrated into your print marketing tactics.  How can you combine personalized marketing and traditional print? How does personalized print marketing fit into today’s digital landscape? […]

  • E-Mail vs Real Mail: How to Compare Digital and Direct Mail Statistics
    by Momentum on May 29, 2019 at 5:27 pm

    Did you know that 54 percent of consumers want to receive mail from brands that they are interested in? Print mail is a meaningful way to connect with your current and potential customers. The direct mail marketing world is not dead. The print industry is still a profit-driving marketing tactic used all over the world. Learn more about direct […]

  • Integrated Advertising: How to Integrate Social Media with Print Ads
    by Momentum on May 29, 2019 at 5:07 pm

    If you think that traditional advertising methods like print advertising are old news, think again. Print marketing comes second only to search engine marketing when ranking the top paid advertising methods. Multiple marketing experts agree that not only is print marketing still relevant, but it’s also crucial to combine it with your digital marketing efforts.  This is what’s […]

  • Blockchain in Healthcare: Your Guide to Blockchain’s Role in Healthcare Equity
    by Momentum on April 19, 2019 at 3:16 pm

    Healthcare information should be the most protected information. Healthcare companies have access to social security numbers, names, birth dates, and much more. Unfortunately, the healthcare industry is the industry that suffers the most from security breaches, in terms of costs. Healthcare breaches are said to cost $380 per patient breach which is 2.5 times the global average. So how […]

  • How are the Current Trade Wars Affecting Global Compliance?
    by Momentum on April 19, 2019 at 3:15 pm

    Donald Trump’s ‘America First’ platform ignited several trade wars throughout the world. With it, a debate over who had a right to share in a country’s profits began. The platform provoked questions about what kind of people the country actually cared about. The 2016 election was a vote on who could be called American and who couldn’t. […]

  • How America’s Anti-Corruption Law Combats Fraud in 2019
    by Momentum on April 19, 2019 at 3:15 pm

    General Electric announced late in January that it had reached a settlement with the Department of Justice to bring an end to an investigation into their subprime lending activities. GE will pay a $1.5 billion civil penalty in order to conclude the probe. The company had previously booked a reserve of the same amount to settle t […]

  • From Coupons to Codes: Analyzing Print Marketing Attribution
    by Momentum on April 19, 2019 at 3:11 pm

    Do you have a way to measure your current sales and conversions when it comes to your marketing tactics? Referred to as marketing attribution, it’s important to have a handle on what your marketing and sales analytics. Without this understanding, it’s impossible to tell how well you’re doing on your marketing and where you need to […]

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